Big Data -- A Big Opportunity For Service Providers

Services providers have come to a point where they now see the big opportunities that Big Data represents. Yes, they've gone from the struggles of capturing or managing huge data volumes to a point where they now see the true business potential. This is the thought captured by Dana Porter, Head of Global Marketing at Amdocs, a provider of customer experience systems and services.

Some industry buzz words ("Big Data" and "cloud" come readily to mind) often lose their true meanings with time. The wrong use, however, shouldn't take away from the fact that communications providers, for example, will be able to meet their customers' demands better because of Big Data.

She makes some important points. The first is the rising costs of storage for organizations. While it is true that the cost of storing a gigabyte of data is a lot less than it was a few years ago, the fact that data volumes have literarily exploded means that companies still need to budget very significant amounts to store such massive volumes of data assets.

Take for example, that the projected volume of IP traffic is expected to hit 1.3 Zettabytes by 2016 and it will give this some perspective. So while cost per gigabyte of storage is down, businesses now have to deal with data volumes that were simply inconceivable just a few years ago.

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